Polygraph: Beware Of Click Fraud Protection Gimmicks
Yahoo! News, September 5, 2022
Polygraph, a cybersecurity company specializing in click fraud detection, is warning advertisers to beware of click
fraud protection gimmicks. Click fraud is a lucrative online crime which steals tens of billions of dollars from
advertisers each year. Criminals create fake websites, and monetize the content by placing genuine adverts on every
page. Rather than wait for visitors to click on the ads, they use bots - software pretending to be human – to
repeatedly click on the ads...